I’ve been working in digital since 1997. I’ve been a designer, developer, project manager, product manager, account manager, sales person and strategist. Working in all of these disciplines, along with working at both agencies and client-side, gives me a depth of experience that is rare and affords me a unique perspective when developing strategies for clients.
Anyone who has worked in digital for as long as I have has experienced their fair share of bad projects. As my career has progressed, I have become obsessed with developing and practicing methodologies to prevent painful projects through better understanding, collaboration and process. The discovery and strategy processes I’ve created make projects smoother, provide better business outcomes and delight my clients’ most valuable customers.